Chapter 3: Celebrating Presenters

Running head: CHAPTER THREE “THEY SNOOZE YOU LOSE”



Chapter Three “They Snooze You Lose”
April Canales-Perez
EDTC 6340.66 Applications of Technologies
Linda Newell





Running head: CHAPTER THREE “THEY SNOOZE YOU LOSE”
Chapter Three

In chapter three, Burmark focuses on celebrating the presenter. Lets face it a presenter can have a great looking power point, awesome handouts, but if they can’t grab the audiences attention while presenting then the presentation will not go well. The author focuses on three types of presenters the lecturer, the entertainer, and the motivational speaker. The lecturer doesn’t have to be a boring presenter but can keep audiences engaged in many ways. The entertainer is said to cause people to relax but causes our thought activity to become suspended. For some fans they become empowered by the entertainers words and look up to them as mentors who have changed their lives for the better. The motivational speaker is said to empower audiences in short and long periods of times in our lives. She then mentions what if we were to put best qualities of these three presenters together we would then form the educator. We would empower students to retain and transfer their learning using the example from the movie Pay It Forward. Burmark suggests students and teachers should Teach If Forward meaning once empowered by a presentation they should be able to apply it to their own presentations and inform others of what they learned. The author gives an example of a presenter that should be consider an educator, Steve Jobs, Apple Computer CEO. He is said to be one of the best presenters on world stage because he lectures, entertains, and motivates audiences during his presentations.

I believe that the presenter will make or break the presentation. I think the presentation and handouts are an important aspect of the presentation, but without a great presenter none of that will matter. I believe I am both a lecturer and motivation speaker. I lecture my students on topics of math that they must know but I also motivate my students on a daily basis to be good and try their best in anything they do. I always tell my students everyone has the opportunity to do accomplish great things in their lives, but its up to them to take the opportunity when it comes. I need to work on being an entertainer for my audiences but I need to make sure I keep my students on task and engaged in learning. I would like to be considered as an educator like Apple Computer CEO who has the ability to inform the audience, captivate us, and empower.


Burmark, L. (2011). They snooze you lose: The educator’s guide to successful presentations.
San Francisco, CA: Jossey-Bass